Case Study: Cornelis

Product Launch for Cornelis Networks Drives Market Leadership

Voxus designed and executed a highly orchestrated, six-month integrated launch campaign for the company’s flagship product, CN5000

Campaign Results

30+

The Challenge

Cornelis Networks’ CN5000 Omni-Path high-performance interconnect for AI and HPC workloads was first announced in late 2023. But with more than a year and a half between announcement and delivery, the market had evolved, and attention had shifted.

Cornelis engaged Voxus to re-ignite that interest, reaffirm relevance, and signal momentum. The challenge: elevate CN5000’s relevance in the rapidly changing AI and HPC space, while also building broader brand visibility after an extended period of deliberately low external engagement.

Voxus developed new messaging to clearly articulate the new product’s differentiated value, built a deliberate, phased roadmap for media engagement, ramped up an analyst program, started a CEO thought leadership program, and layered in an organic social program. The initial results were powerful: 30+ original articles in tier one business and technical outlets; 15% increase in social media content; a dozen analyst meetings; and more than 20 meetings with press and analysts at the ISC 2025 conference.

Highlights

Thirty plus articles about the CN5000 in publications including Computerworld, HPCWire, insideAI News, Network World, Scientific Computing World, The Register, and more.
Exclusive with Reuters that drove more than 50 additional syndications across Yahoo Finance, U.S. News & World Report, MSN and others.
An 20% average increase in engagement on LinkedIn social media posts.
20 meetings with press and analysts at ISC 2025.

Cornelis Networks delivers high-performance, scale-out networking solutions that accelerate AI and HPC workloads. Built on the powerful Omni-Path architecture, Cornelis technology enables lossless, congestion-free networking that reduces training time, improves inference, and maximizes compute utilization. From foundation model training to complex climate modeling and real-time analytics, Cornelis’ solutions power the most demanding workloads across commercial, academic, government and cloud environments. With a focus on performance, scalability, and efficiency, Cornelis helps organizations achieve faster insights and greater return on infrastructure investments.