Let’s face it. Unless it offers a breakthrough consumer product, garners $100 million plus in a funding round or hires a rockstar CEO, getting top tier media mentions for any company can be an uphill climb.

In the absence of the above, a “mere” couple million dollar funding round and up can go a long way with select reporters. While not all reporters who cover smaller funding rounds reside at what most people consider top tier outlets (although some do), getting hits there do provide credibility for future articles in bigger publications. So without further ado, here are 10 people, media outlets and venture capital intelligence firms (in no particular order) you should consider putting in your Rolodex for funding news.

Polina Marinova/Fortune Term Sheet










Dan Primack/Axios Pro Rata










Christopher Zinsli/Wall Street Journal Venture Capital Dispatch






































































CB Insights