Featured Case Studies
Case Study | WEBCON
Using PR to Build a U.S. Brand
In a little more than two years, Voxus generated over 80 pieces of coverage in U.S. tech and channel press for WEBCON. We were even able to help WEBCON commission a survey about enterprise low-code development trends and use it to promote the company’s understanding of U.S. customer needs.
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Case Study | Wallaroo.AI
Gameplanning to Score Coverage for Wallaroo.AI’s Detroit Lions Partnership
The Wallaroo.AI and Detroit Lions partnership outreach campaign generated 12 unique articles in top-tier sports and business media, and the highest overall press coverage in Wallaroo’s history to that point.
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Case Study | SpecterOps
One Funding Round, Two Sets of Coverage
Voxus secured coverage spanning all of the desired categories, from security to local to VC/funding, plus an exclusive in Axios. All this added up to a lot of buzz for SpecterOps with 26 total pieces of coverage.
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Case Study | Spin.ai
Driving Fast Coverage for Spin.ai and Google Product Partnership
Voxus secured media coverage for this partnership and product launch while managing an extremely fluid timeline that happened to immediately follow the RSA conference, one of the largest and “noisiest” cybersecurity events in the country.
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Case Study | WEBCON
Beating the Hype with a Contrarian Strategy
Voxus landed dozens of articles that shifted the WEBCON story from low-code hype to contrarian angles, helping readers make sense of the news. We placed articles in Spiceworks, TechBeacon, Forbes, VentureBeat, SolutionsReview, App Developer Magazine, DevOps Digest, VMBlog, ChannelVision, ERP Today and many others.
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Case Study | Gurucul
Maximizing Media Coverage with a Cybersecurity Threat Detection Data Report
Voxus helped Gurucul refine a commissioned data report on Insider Threats and then took that information and placed stories in more than 15 different outlets to drive brand thought leadership.
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video/animation scripts
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