Experts in Cybersecurity, Experts in Cybersecurity PR, Experts At Getting Results – Contact Us Now
Compelling narratives are critical to generating cybersecurity coverage. But to make this complex topic interesting and relatable, it takes a deep understanding of how security works – from threats to response to remediation. Whether the audience is dedicated security outlets or national media, you have to hook readers with stories that hit home. At Voxus, we get that. We understand that great cybersecurity PR starts by defining real problems and offering real solutions. To get the kind of results that move the needle, however, you also need a team that brings creativity and a relentless commitment to results, backed by rock-solid processes.
That’s where we come in. At Voxus, we work with established cybersecurity leaders and visionary startups around the globe. We help them rise above the noise in the cybersecurity market, build thought leadership and increase SEO. We also create content to help sales and marketing teams.
As the number of threats and their complexity increases, the cybersecurity market is expected to grow to $1.75 trillion by 2025. With such a massive market comes a lot of competition. That’s why it’s never been more important for security companies to work with a PR agency partner that both understands the technology challenges and knows how to build mindshare.
At Voxus, our teams have decades of cybersecurity PR experience. Whether it’s helping to create go-to-market strategies and messaging, or more tactical PR activities like securing media coverage, awards, and speaking opportunities. We’ve done it all. This enables us to quickly build exceptional PR programs and campaigns. We know how to align with the goals of internal marketing and comms teams. Our expertise spans firewalls, endpoint security, network detection and response, Active Directory security, application security, hardware-based microprocessor security, Wi-Fi security, SIEM, cloud security, fraud detection, mobile network security and much more.
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When it comes to cybersecurity PR, Voxus understands that media coverage is the foundation of any successful program. Our teams have established relationships with security influencers across press, blogs and more. We know how to work effectively with leading security, technology and business outlets like SC Magazine, Dark Reading, CSO, CNET, Network World, InformationWeek, Forbes, Reuters and more, to tell your story and drive awareness and results. This also includes analysts, who are increasingly contributing content to industry publications.
Voxus knows cybersecurity PR, with expertise across a variety of technology categories.
But coverage (and other traditional activities like awards, speaking, social media, etc.) is not the only value Voxus PR offers to cybersecurity companies. Our team also specializes in creating custom content for broader marketing programs. This includes ebooks, whitepapers, infographics, surveys and reports, competitive messaging analysis, email campaigns, landing page and website copy, and more. There’s a reason leading cybersecurity companies continue to work with Voxus: we invest in understanding their business and deliver creative ideas that get results.
Cybersecurity stories span a variety of publication types. That’s why it’s critical to partner with a cybersecurity PR firm that understands the landscape and how to get clients notice.
Interested in collaborating with one of the top cybersecurity PR firms in the US? Fill out the form to start the conversation.
For more information on our security expertise, check out these additional resources: